About admin

This author has not yet filled in any details.
So far admin has created 12 blog entries.

Entitlement Theory

There was once a time in independent artist’s careers where exposure was accepted no matter the avenue or lane. These days many artists look for exposure opportunities, but suffer from the Entitlement Complex. The Entitlement Complex is one where individuals, whether entertainment, women, men or otherwise feel that the world and everything that embodies it; [...]

By | 2017-06-10T19:11:33+00:00 June 10th, 2017|Music|0 Comments

Features First Or Brand First

Artists have the misconception that to “make it” or “blow up” they need features from their favorite major artist. Artists work tirelessly to build their brand up to be taken seriously, and have dreams of using the features to create leverage to gain traction on the industry. Artists these days are using the major artists’ [...]

By | 2017-05-19T22:42:02+00:00 May 19th, 2017|Music|0 Comments

Is Your Brand a Part of you Or Is It You?

You ever wonder why brands such as Wal-mart, Target, Ford, Toyota, or even Apple always seem to outlast the gimmicks of other newer brands that have introduced themselves into the marketplace? Brands are bigger than just an idea or a quick fix gimmick. Artists and Entrepreneur’s often do not take the time to build brands, [...]

By | 2017-05-18T02:03:15+00:00 May 18th, 2017|Music|0 Comments

The Evolution Of The Digital Artist

Going to the local music shop was an adventure for music enthusiasts. Going and shopping for your favorite musical artists latest release. These days, the world has changed. Years ago, popping the trunk of your car and pulling out physical CD’s was the avenue where majority of artists distributed their music. Introducing the digital age. [...]

By | 2017-04-29T19:50:53+00:00 April 29th, 2017|Music|0 Comments

Performance Over Longetivity

For many artists, getting paid for their creativity is the most important thing. After all, we exist in the music business, which is established in order to generate revenue for all different types of vendors. It is a public record, however how much the major artists get paid for their show performances. The amounts are [...]

By | 2017-04-07T19:14:34+00:00 April 7th, 2017|Music|0 Comments

American Monster Guild CEO Devon Brabham On: “International Versus National Exposure And The Effects On The Artists Brand Image”

For many artists the idea and goal of traveling across the globe and gaining international fans in order to increase their international brand image, is not only attractive but considered one of the pillars to success. The international strategy that artists’ employ is somewhat ineffective because of music education and the inability for the artists [...]

By | 2017-03-18T10:19:50+00:00 March 18th, 2017|Music|0 Comments

American Monster Guild CEO Devon Brabham On: Should Artists Be Given An Artist Developmental Deal Before A Single Distribution Deal?

As the music industry has evolved, there are more and more artists’ throwing their skills and brands into the circle. Inside the digital age, more artists are making their mark and gaining substantial demographic territory because of the utilization of the internet. Along with this phenomenon, more major labels are seeking to take advantage of [...]

By | 2017-03-18T10:20:56+00:00 March 18th, 2017|Music|0 Comments

American Monster Guild CEO Devon Brabham On: Copyrights Vs. Publishing, And The Separation Of Truths

If you ask any independent artist the difference between their copyrights and their publishing, there is an absolute guarantee that you will get many different answers. It goes without saying that an artist’s knowledge regarding the music industry and their preparation in their mandatory paperwork is equivalent to their professional success. The majority of artists [...]

By | 2017-03-18T10:21:48+00:00 March 18th, 2017|Music|0 Comments

Life Of An A&R

There is a huge misconception of what an A&R actually is. Ask any artist or music connoisseur what is an A&R, and you are guaranteed to get many different answers. For many people an A&R, is that person that discovers talent in the dirtiest, ugliest and most obscure place. The media and of course the [...]

By | 2017-03-18T10:22:48+00:00 March 18th, 2017|Music|0 Comments